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TBS contributes characters from “Beyond the Boundary” anime to mega-popular Chinese smartphone app WeChat!

2015.02.16
TBS’s anime character business continues to grow globally! Recently TBS agreed to supply stickers featuring 16 characters from its popular anime series “Beyond the Boundary” to the free voice call and messenger smartphone application WeChat, which is operated by Tencent, China’s largest IT company.

Based on the ‘light novel’, as termed in Japan which targets teens and young adult demographic, by Nagomu Torii, “Beyond the Boundary” is a schoolyard battle action story featuring the character of Akito Kanbara, who was born of a human and a youmu, one of the fearsome monsters that humans battle. Another key character is Mirai Kuriyama, who is an ikaishi, or warrior from another world. Since the program started airing in October, it has established a strong and loyal fan base, and the motion picture “Beyond the Boundary –I’LL BE HERE–” is scheduled to reach theaters across Japan this spring.

TBS contributes characters from “Beyond the Boundary” anime to mega-popular Chinese smartphone app WeChat!
TBS contributes characters from “Beyond the Boundary” anime to mega-popular Chinese smartphone app WeChat!
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